Webinar episode 5 with B2B SaaS Sales expert

The Technology Crystal Ball webinar series is back with its 5th episode – “Garnering traction for early-stage B2B SaaS”. This will cover several key topics related to how to attract and retain customers in a crowded and competitive marketplace. The key areas to discuss include –

Areas of interest include –

  1. Accelerating product-market fit
  2. Building blocks for a $ 100M company
  3. Establishing the model
  4. Understanding and acquiring customers
  5. Setting up for scale!

The hosts, Vinay Mahajan and Abhimanyu Diwaker are being joined by an internationally reputed B2B sales expert Shiladitya (Sunny) Ghosh, founder of Brewra Ventures to share his expert thoughts on how early stage B2B SaaS companies can garner traction.

Here are some of the things you can expect to learn from such a webinar:

Defining your target customer: One of the first steps to attracting traction is understanding who your ideal customer is. The webinar may cover strategies for researching and identifying your target customer, such as through customer interviews, market research, and data analysis.

Creating a compelling value proposition: Once you know who your target customer is, you need to create a value proposition that speaks to their needs and pain points. The webinar may cover best practices for crafting a clear and compelling value proposition that resonates with your target customer.

Choosing the right channels: There are many different channels through which you can reach potential customers, from content marketing and SEO to social media and email campaigns. The webinar may cover strategies for choosing the channels that are most likely to reach and engage your target customer.

Building an MVP: To test your value proposition and traction channels, you may need to build a minimum viable product (MVP) that allows you to gather feedback and iterate on your offering. The webinar may cover best practices for building and testing an MVP.

Creating a growth strategy: Once you’ve validated your value proposition and traction channels, you need to develop a growth strategy that allows you to scale your business. The webinar may cover strategies for acquiring and retaining customers at different stages of the customer lifecycle, as well as tactics for increasing customer lifetime value.

Overall, a webinar on garnering traction for early-stage B2B SaaS is going to provide practical advice and actionable insights for founders and entrepreneurs who are looking to build and grow a successful B2B SaaS business.



Date: 31st March 2023, Time: 12 Noon EST

REGISTER NOW – https://bit.ly/3T0w72G

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